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Designing a logo for Samantha Harvey

Digital Reflow

By Digital Reflow

On Jan 9, 2017

We were approached a few months back by the team at 84World - a talent management agency responsible for the management and branding of many recognisable household names. They had been recommended to us directly by their client Samantha Harvey - the 23 year old singer-songwriter currently making waves on social media with her raw talent. When designing a new logo for Samantha Harvey, we were hugely influenced by contemporary female pop singers as well as popular Youtube stars, however we also wanted to add a touch of individuality to the logo. It needed to be commercially sufficient whilst also being unique and representative of Samantha's music style.