Established in 1960’s the Jopsons name is synonymous with exquisite jewellery and luxury watches in Cumbria. As the leading jewellery shop in the region they were keen to capitalise on the growing online market.


  • Web Design
  • Web Development
  • eCommerce

Digitally transforming an established jewellery brand.

Jopsons Jewellers came to Digital Reflow following a recommendation from another client, after expressing their desire to digitally transform their business. The Jopsons website hadn’t been updated in a long time and aside from letting customers know where they were, the website served no other purpose. 

Digital Reflow got to work designing and building a new eCommerce website to allow for online sales. As well as making the site easy for customers to navigate, it was also important for Jopsons to really take advantage of seasonal marketing.

The finished product is a clean, stylish and sophisticated retail site that beautifully displays their stunning selection of jewellery, watches and gifts. Customers can browse at their leisure or easily locate particular products, plus there's a handy section for promoting seasonal activity. 

We completed the website and carried out training with Jopsons Jewellers to ensure they were fully confident with adding products, processing orders and changing banner images. They have since seen an increase in traffic to the website and an increase in both in-store and online sales.

Stephen Jopson / Owner

"Completely changed our website and more business to follow. Easy to work with - always available or quick response. Amazing value for the volume of work. Thankful for being referred to a trustworthy web designer. Thanks Dan."